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Who is the most searched-for musician in Missouri?

Posted on September 1, 2022

ST. LOUIS. Hip-hop and pop are the most popular music genres in America, according to Internet marketing and search company My Telescope.

The company analyzed the number of Google searches for concert tickets for active touring musicians and provided a breakdown of the top performers or bands by state according to their “share of search”.

Search Share is a term for a marketing metric that measures interest in a particular search term relative to a specified set of search terms. According to My Telescope, search share can predict the change in popularity of a brand or, in this case, an artist or group.

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American rapper Post Malone performs on stage during his “Runaway” tour at the Frank Ervin Center on March 10, 2020 in Austin, Texas. (Photo by SUZANNE CORDEIRO/AFP via Getty Images)

“Search share is important because it provides a more accurate measure of consumer and business buying intent and demand,” said Rodrigo Gravis, CEO of My Telescope. “The data can be geofenced by state or country to accurately reflect geographic search trends. Combined with specific keywords, search data share can provide valuable insight into what people are going to do, what they think, how they feel, and what they are going to buy.”

Post Malone was named the most wanted musician in Show Me state as well as in Nebraska. Grammy Award winner Kendrick Lamar was voted the most popular artist in eight states, overtaking rapper Lil Durk, who won in five states.

Hip-hop and pop won 20 states each.

You can see the results for all 50 states below.

State Painter Genre
Alabama Billie Eilish Pop
Alaska Lauren Daigle Indie
Arizona Harry Styles Pop
Arkansas Lil Durk Hip-hop
California Group of firms Latin
Colorado Harry Styles Pop
Connecticut Justin Bieber Pop
Delaware Nellie Hip-hop
Florida Dua Lipa Pop
Georgia Kendrick Lamar Hip-hop
Hawaii t pain Hip-hop
Idaho JoJo Siwa Pop
Illinois bts Pop
Indiana Doja Cat Pop
Iowa Justin Bieber Pop
Kansas Tyler the Creator Hip-hop
Kentucky Kiss Stone
Louisiana Billie Eilish Pop
Maine pit bull Pop
Maryland Kendrick Lamar Hip-hop
Massachusetts Lady Gaga Pop
Michigan Kendrick Lamar Hip-hop
Minnesota Kendrick Lamar Hip-hop
Mississippi Lil Durk Hip-hop
Missouri Post Malone Pop
Montana Technology n9ne Hip-hop
Nebraska Post Malone Pop
Nevada Weekends Pop
New Hampshire Jack Harlow Pop
New Jersey Lil Nas X Pop
New Mexico pit bull Hip-hop
New York bad rabbit Latin
North Carolina Lil Durk Hip-hop
North Dakota Chris Stapleton Country
Ohio Kendrick Lamar Hip-hop
Oklahoma Lil Durk Hip-hop
Oregon Kendrick Lamar Hip-hop
Pennsylvania Kendrick Lamar Hip-hop
Rhode Island Lady Gaga Pop
South Carolina Lil Durk Hip-hop
North Dakota Greta Van Fleet Stone
Tennessee Kodak Black Hip-hop
Texas bad rabbit Latin
Utah Jack Harlow Pop
Vermont Greta Van Fleet Stone
Virginia Kendrick Lamar Hip-hop
Washington Weekends Pop
West Virginia Kevin Gates Hip-hop
Wisconsin slipknot Stone
Wyoming Jason Aldean Country
Top search share research results by state, artist and genre (Courtesy: My Telescope)

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